Blog

Three Benefits of Outsourcing Your Order Fulfilment

(17/02/16)

 Three Reasons to Outsource Your Order Fulfilment1. Cost effectiveOutsourcing can prove to be more cost effective - you don’t need to employ extra staff, you have no capital expenditure such as shelving, storage buildings, forklifts, maintenance etc. You only pay for the specific services that your fulfilment house provides (storage...

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4 reasons not to buy or rent a franking machine for your mailings

(10/02/16)

1. Purchase/rental costBuying a franking machine will cost you several hundred to several thousand pounds.  Renting a franking machine will cost anywhere between £15 and £500 a month.2. ContractYou might be able to rent on a one year lease but many suppliers will encourage you to take a minimum of a three years.3. Additional costsThere...

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Direct mail or email?

(27/01/16)

Direct mail took a bit of a beating when email marketing became an easy medium of choice a few years ago. However, direct mail is fighting back strongly as businesses recognise the disadvantages with email marketing and appreciate the response rates possible with a good and well targeted direct mail campaign.According to the Advertising Association...

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